Saturday, April 12, 2008

Tian Su Ning: Is willing to give away Mei

Airborne

Chinese enterprise history affirms will remember Tian Su Ning this name, because he cherishes management theory and most advanced enterprise system theory on this world, when one no clear property right , various in Qian the regular infinite environment been entangled with attempts to build a great enterprise.

July 2007, Tian Su Ning diction takes the charge of telecommunications profit department group not conducted director simultaneously the duties such as vice-president, as net, know in the representative of telecommunications profit department, he leave job to signify break away from net thoroughly to know. He when net the coherent plan that realizes " the dream of wide band" as well as carry out the try of institutional innovation also terminate till then completely.

Actually, this time, leaving should say and do not let that person feels unexpected especially. In May 2006, he resigns the post of the chief executive officer of China Netcom( CEO) , retains company's vice-chairman of the board and the enterprise of board of directors only to administer the post of committee committee member. But this behind of leaving, have a lot of let person the story of deep feeling.

In this year, Tian Su Ning of 43 years old is in 1993 early , has founded a internet company - - inferior letter additionally together with some of Chinese students studying abroad. In 1995, Tian Su Ning brings their inferior letter and internet dream to return to China. At that time, the internet of China just sprouts , has only thousands of internet users altogether. So, inferior letter begins to begin to build net, very quickly this company quilt crest goes up " Chinese internet architect" title.

In the future, Tian Su Ning has made a summary to the development of inferior letter, he says ," inferior letter is the enterprise in China that sets foot in internet most early, when in soon afterwards development have missed many opportunities - - has missed search, have missed E-business , have also missed portals . . . . . .,"

Tian Su Ning thinks , the development of inferior letter step, because in October 1997, get influence since " the Chinese first person of venture capital " melt the capital of 18 million dollars with Feng Bo. He says that the self at that time has not gone through baptism and the enlightenment of capital yet. When founding inferior letter, his special field is resource management, do not understand internet do not understand capital running. Then he though will stores is high far, can not definitely think that in the future, he will become a coordinate point of Chinese internet, call out by people to make " Mr of wide band" , control the forces in capital market.

In 1999, inferior letter been arranging on the market, now broad news general bureau, Ministry of Railways, Shanghai and the Chinese Academy of Sciences have set up net together to know , ask Tian Su Ning to serve as net to know ( original China Netcom) CEO. Tian Su Ning has become domestic telecommunications field first " airborne international manager person ".

When in this coarse name the organization of " little net knows ", Tian Su Ning has put forward two own missions: One is to build a high speed , have no place not when broadband networks Luo; 2 is to carry out the exploration of reform of state-owned enterprises, build new-type state-owned enterprise.

Flat heart is discussed , and the first ideal of field are technical problem , may be looked ahead yet, but second ideal is system exploration , it is complex of which with difficulty, even if knowing the upper circles of political trickery deeply, it is also terrified. But passion has Tian Su Ning added but being complacent.

To complete this two missions, Tian Su Ning brings a batch of his subordinate, have begun a long-distance running. It has to follow his long recollections of old subordinate , " Tian Su Ning always rushes when the most preceding person, and with the person that runs , will bite tooth to insist , talent accomplishes do not drop out. "

The working and management way of this kind of type of violent storm, make little net knows , after 1999 is set up have to with quick development. Via the road show of 3 months, neting to make accommodation have gone to 325 million dollars, add again to the loan of State Development Bank and Bank of China altogether 7000 million Yuan, this financing helps to net the coherent internet of optical fiber that has established the first generation of whole country.

In 2002, the field large-scale reshuffle of China Telecom begins , original China Netcom( little net knows ) , the 10 north province telecommunications companies that lucky coherent and original China Telecom belongs to have formed net to know group. Tian Su Ning takes the charge of the group vice-president of China Netcom after reshuffle , takes the responsibility for managing international business. But at that time, it has person to put forward , seems superficially that the position of field is enlarging , but influence is being reduced , he is also impossible picture again the so a China of skilled personnel in " little net knows " overflows and gives directions violently rivers and mountains.

Seek institutional

When in hereafter 4 years, when neting to know , the reshuffle that group puts forward fuses sport, it is unceasing that Tian Su Ning is the professional manager person that sea goes back to and the conflict between traditional telecommunications enterprise.

Say, field often reminds on meeting that all read the book of Huang Ren Yu, from" all previous 15 years of 10 thousand", go to " the green mountain of Yellow River". He likes the number word management of Mr Huang so , thinks that number word is the universal language of commercial society, enterprise develops certain scale , will also rely on number word for the management of person. But it can forget that Chinese manages Chinese if field traces back to had better , what often lean is feelings management, morals management and relation are managed.

Again for example, Tian Su Ning does not think CEO is final when that person of make a mark of endorsement on various files, also not think have matter, must turn with him to enclose. He authorizes many matters of company's internal daily operation , his energy puts mainly when and the layer surfaces such as investor communication. However, when Chinese of a standard looks , multifariously power is in one body , it is just the successful quality with great leader.

How to handle sea go back to the relation of personage and homeland skilled personnel, also is one of Tian Su Ning distress. The development and policy of Beijing Post and Telecommunications University of information industry research instructs Han Kai-Li has criticized openly when accepting media interview , when little net the coherent company's leading member of home office form , the family background of foreign company is in charge of one high Tong world," 8 earth roads" one has no.

On November 16,2004 and on 17th, neting know , formally appear on the market in New York and Hong Kong, Tian Su Ning is that merit cannot sink certainly. A participation net the high pipe known on the market afterwards to media narration, that day in the scene of Hong Kong, the expression of Tian Su Ning as if child. He smiles to hold up right hand thumb to the television camera lens of side: " I am very glad, because it is UP! "

But after it is that, it is near, spreading Tian Su Ning indistinctly to work the news of change, hearsay he is no longer put in charge of group daily general affairs and listed company specifically, and having been sent to go Hong Kong take the charge of the new telecommunications profit department of sharing company unite seat CEO( the share of January 2005, China Netcom buies a share telecommunications profit department), when group is to be put in charge of international general affairs mainly.

Action - name from system go to come to sea go back to manager person, with the brand effect of its individual and the influence in international capital market, for coherent net, this state-owned enterprise has produced huge influence , but can not avoid the destiny melted by the step edge of one step.

It has been the two bright eye vocabularies of the field reform of China Telecom that Tian Su Ning and little net know , but when a traditional state-owned enterprise atmosphere very thick strong enterprise, consumption has lost the energy with plenty of Tian Su Nings, so that this professional manager person no opportunity is a enterprise established clear strategy , have also hurt the idealism conception of him for industry gradually.

Clever Tian Su Ning has seen such momentum of development obviously, he begins to try to use internationalization strategic train of thought , fall to force system problem. For example, his leading Hong Kong of China Netcom appears on the market , attempt to use the system enterprise of the internationalization company of the public that designs to influence domestic system; For example, with Li Ze Kai news profit jointly, hope to find the system system on the meaning of stock ownership weighing apparatus, lead net to know to walk out of state-owned enterprise pattern; For example, cooperate with Spaniard telecommunications , is to hope that China Netcom possesses more open international sight since then. The movement that this company string shows that Tian Su Ning is using the new-type pattern of own personal personality and the commercial exploration Chinese enterprise of field of vision still. Problem lies in , reaches the giant net of the persons of 200 thousand to know , how many persons can understand and support Tian Su Ning?

In May 2006, he resigns the post of the chief executive officer of China Netcom( CEO) at last , and is in March of same year early , he has moved into the Chinese industrial fund( CBC) office of wide band. Have opened the journey of his new business founding.

Since have hearsay early,

His new

Perhaps, it is to, always, since many years, hold the ideal of wide band decided , make Tian Su Ning believe him to leave China Netcom will do the matter concerning wide band afterwards still - - is new platform with" the Chinese industrial fund of wide band", again war wide band.

On November 21,2007, Tian Su Ning so summarizes this own experience in the speech of brilliance management institute: " 2005, I begin to think deeply such a problem: In the future, will I do what after all? How talent assurance lives in future Chinese development more important the central theme of our times? How talent I past experience uses? I think that should do a investment fund. In 2006, I know from net to resign , enter current new platform: The Chinese industrial fund of wide band. "

The mission of the industrial fund of wide band, " is in the process of mixing together of 4 industries( telecommunications, media, IT and internet) , become promotion person, the person of give an impetus to and integration. While investing in internet and media, bring the understanding of entering us for telecommunications; While investing in the company of telecommunications, bring the understanding of entering us for media and internet; While investing in non-state-run enterprise, bring into the experience that we and government exchange , , , so, have formed a digital ecosystem. "

When Tian Su Ning looks , he hopes

" I have a firm faith: Wide band is 'steam engine' of this times. The economy of Chinese nation will realize jump type development really , needs the technology of breakthrough , in the Chinese national rejuvenation in the future, self must be basic, creative to develop , this development will appear in the field of wide band. "

The person of familiar Tian Su Ning says how to will be often moved by his enthusiasm, when we hear him in the brilliance management institute of Peking University this surge generously the expression raised , can also touch for his grand dream, however he why support takes this dream, is the present development of the Chinese industrial fund of wide band also?

" go to net to know work afterwards time, I discover that government is another system completely. Government and large scale state-owned enterprise have the own method, own language and own values of working. And foreign-owned enterprise and non-state-run enterprise also have own circle. Because of my experience, for this some circles, I know very much. With investor together, I may talk about investment; With the person of business founding together, I may talk about the experience of business founding; With government lead together, I can find common language with them , find their interests demand. So, I am thinking , need to find a best way , unite this some circles together, this method is to do industrial investment fund. "

The model as " Hai go back to business founding ", this words may start an undertaking as Tian Su Ning for own return the analysis of the resource accumulation of past 12 years, it is also the foundation that he starts an undertaking again.

Though, the Chinese industrial fund of wide band has not yet revealed investment amount of money and the specific name list of its investor, but already broad character knows in is , letter, telecommunications profit department and net coherent group and news group are the investors of CBC. Now, this fund has developed a series of industrial integration movement in many fields, for example, November 2007, fund takes off company's hit the mark through flag to increase hold the China new media( group) limited company of 100 million( the exchange code of Hong Kong: 0419 ), become its maximum shareholder, the latter possesses travel guard to regard solely advertising managerial authority. News, one happens , price rises the share of this firm.

Or, the vanguard of Tian Su Ning is here: It has become CEO of state-owned large scale enterprise that he goes back to the person of business founding originally from sea, in a system environment that he not knows , carry out own modern enterprise methodology with great efforts , attempt to carry out institutional innovation , build new-type state-owned enterprise; Again when is hard compromise and balanced time, is loyal to own personality and value judgment , turn round resolutely, dash to own dream.

Allegedly, this idealism that is filled with passion person likes to read the history of the Second World War, he thinks that sees that history lets him think deeply to sacrifice with the balance between victory - - may lose a campaign, but must win site war.

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